Williams-Sonoma Chooses Morla Design as Partner to Launch New Lifestyle Gift Brand: Mark and Graham

Morla Design has had an exciting season. We’re the prime design partner of Williams-Sonoma, Inc. for its new lifestyle brand Mark and Graham, which launched online on November 8. Mark and Graham offers timeless gifts and elegant accessories on which a customer can make their mark with the application of unique monograms and fonts. Jennifer collaborated at the brand’s inception to design, produce, and create the retail website, catalogs, brandcopy, naming consultation, packaging, blog, and emails; virtually every consumer touchpoint. Additionally, Morla curated and designed over 50 monograms for application on Mark and Graham’s product assortment.

“The heart of Mark and Graham is a passion for design and typography, and that is why the selection of Morla Design has been so perfect for this start-up” states Marta Benson, SVP, Strategy & Business Development of Williams-Sonoma, Inc. “Jennifer was a trusted partner in the development of our brand positioning and marketing communication from its inception….Her modern sensibility, clean design and love of type contribute so much to our process. Jennifer approaches the work with the same amount of ownership as our internal team. She and her design office are an absolute pleasure to collaborate with.”

Wall Street Journal: “A More Modern Monogram Arrives”
Mark and Graham: Mark and Graham website